Oracle has been the leader in database software since the 70s. It has since expanded into the areas of Engineered Systems, Applications, Enterprise Management, Java, Middleware, Operating Systems, Servers, Storage and Tape, Networking and Data Center Fabric products, Enterprise Communcations, and Virtualization.
The Oracle Service Cloud is within the Oracle Applications division and was born from the aquisition of RightNow Technologies in 2011, and it now offers an industry leading web, social, and contact center cloud solution.
The Oracle Service Cloud is focused on the the Customer Service side of CRM but can be integrated with the oracle Sales Cloud.
Oracle RightNow Web Experience enables Chat, Mobile Access, Automated Solution Guidance, Customer Portal,Knowledgebase, and Email Management.
RightNow Social Experience enables the online Community and social monitoring for twitter, youtube, facebook, and rss feeds.
RightNow Contact Center Experience enables unifying customer interaction via an agent desktop
RightNow Policy Automation enables the managing and deployment of complex policies such as tax obligation, incident creation, or licenses just to name a few
RightNow Engage enables integrated analytics that allows for personalized communication and customer insights.
Oracle RightNow Service Experience Platform provides you with the cloud based infrastructure needed to access your CRM anytime and anywhere in the cloud.